ART DIRECTION

Reroute Migraine Relief

Having experienced migraine throughout his life, artist Ed Fairburn knows just how complex the condition can be. In the Reroute Migraine campaign, Ed Fairburn connected his signature topographic portraiture with the winding uncertainty of migraine.

The Reroute Migraine Relief campaign explored the unpredictability of migraine. This resonated with artist Ed Fairburn, who considering his background with migraines, and signature style combining portraiture with topographic maps.

Because of the personal nature of the campaign, we wanted to create social posts for Ed Fairburn’s Instagram. These posts supplement the campaign, and help tie the messaging back the Ed’s personal network.

Creative Director: James Buonantuono

Creative Director: Laura Touysinhthiphonexay

Artwork: Ed Fairburn

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